Digital Marketing Uplift for GRMC Pest Control
Launching and Streamlining Ad Efforts
Making Lead-gen Easy
GRMC Pest Control is a pest control business providing the latest and most evolved procedures in pest control to limit indiscriminate fumigation and overuse of unnecessary chemicals.
GRMC partnered with Fatcow Digital with one goal in mind: Optimize Google Ad Campaigns to generate leads.
This is how Fatcow Digital helped GRMC Pest Control gain control of the market with our Google Ads Campaign management, and went onto further help enhance its digital presence.
Client:
GRMC Pest Control
Project Type:
Digital Marketing and Web Development
Date:
2025-03-31
Address:
Abu Dhabi, UAE
Link:
Our Approach & Strategy
Our Easy Steps to Lead-gen with Ads
We conducted a comprehensive audit of existing campaigns, keywords, and ad groups.
Additionally, we handled their keyword strategy and ad copy to target high-intent keywords and filter out negative keywords. Our ad-copy also served to highlight their USPs, eco-friendly solutions, and municipality-approved safety standards. We saw quick improvements in click-through rates because of this.
We also launched highly-targeted local campaigns, by neighborhood, demographic, and service type, allowing for better brand recognition and reputation at a very granular level.
We also made data-driven adjustments and optimizations to identify converting callouts, keywords, and ad variations.
Past their ad campaigns, we developed purpose-built landing pages to drive conversions for their ad campaigns.
Results And Impact
More Leads, Better Leads
GRMC Pest Control felt a noticeable increase in brand recognition and saw a large influx of qualified leads being driven towards their sales team. We also helped them optimize their ad spend for lowered costs and better ROIs.
From the work done on their Google Campaigns, they looked to update and upgrade their website for a more modern user experience. Come back soon for an update.
Results Achieved:
- Better ROI on all their ad campaigns and especially in niche segments.
- Enhanced ad relevance with higher qualified CTRs.
- Upgraded digital presence with a completely new website build.
Reach out to Fatcow Digital today and give your own business a boost just like GRMC Pest Control.
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