Securing a High-Value Audience with a Valuable Social Presence

Boosting Buyers Club’s Digital Journey
Building Authority and Engagement in the Australian Property Market
Buyers Club, a leading property advisory group in Australia, simplifies the property journey for first-home buyers, seasoned investors, and SMSF property purchasers.
With a competitive and fast-changing market, Buyers Club turned to Fatcow Digital to strengthen its digital presence, expand its reach, and position its team as trusted voices in the Australian property space.
BUYERS CLUB
SOCIAL MEDIA MANAGEMENT
2025-06-04
AUSTRALIA


Content Strategy: Storyboards, Scripts & Social Growth
Bringing clarity and consistency to property education.
We collaborate with Buyers Club to craft clear outlines, engaging storyboards, and ready-to-film scripts that make video creation seamless for their team.
Once recorded, we take care of editing, branding, and packaging each video with professional thumbnails and copywriting designed to attract clicks and drive engagement.
Multi-Platform Publishing: Maximizing Visibility Everywhere
Expanding reach across all major social platforms.
From YouTube and TikTok to Instagram, Facebook, and LinkedIn, we develop a publishing strategy that ensures Buyers Club reaches its target audience where they spend their time.
Each platform gets tailored formats, optimized descriptions, and consistent branding to maximize growth and authority.
Personal Branding: Elevating Key Team Members
Building influence beyond the company account
We also support individual Buyers Club team members with managed professional profiles,.
This allows their team to share thought leadership and engage wider networks to attract even more opportunities beyond the company page.
This dual approach, company + individual branding, creates a stronger presence, more trust, and ultimately, more conversions.
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